Sunbeam

John Marston, a visionary of his time, founded Sunbeam Cycles in the heart of the United Kingdom. The brand, which originated from Wolverhampton, initially focused on bicycles before venturing into motorcycles, creating a legacy that would inspire generations. From its beginnings in 1851 with Marston's apprenticeship in japanware manufacturing, Sunbeam evolved as a leading brand. The transition into bicycle manufacturing in 1887 was marked by the creation of the Sunbeam trademark, giving birth to "Sunbeamland." Sunbeam's emphasis on quality led to innovative designs, such as the oil-bath chain enclosure, a feature that set the company apart.

Sunbeam's journey into engine development was not without hurdles. Early attempts at motorizing bicycles were tragic and met with reluctance from John Marston himself. However, the pressures of a declining car market pushed Sunbeam into motorcycle manufacturing from 1912, initiating a period of excellence.

Sunbeam motorcycles quickly gained a reputation as the Gentleman's Machine. Known for their high-quality build, the motorcycles were primarily single-cylinder, capturing numerous successes in the Isle of Man TT races. The refined finish in black with gold-leaf pinstriping became a Sunbeam signature.

The post-war era saw the creation of the S models, S7, S8, and S7 Deluxe. Designed for BSA, these models featured an unusual inline vertical engine layout and innovative engineering, such as a worm gear drive. The S7 Deluxe, available in unique color options, is now considered a collectible.

Sunbeam's ownership underwent several transformations, from Nobel Industries to BSA. This history shaped Sunbeam's direction and contributed to the diverse product range, from marine outboard engines to the enduring Sunbeam bicycles, last produced in 1937.

Sunbeam bicycles, with their luxurious "Golden" and "Royal" models, were known for durability and timeless design. The innovative oil-bath lubrication system was a remarkable feat, contributing to the longevity of models that last even a century after their production.

Sunbeam's rich heritage, marked by perseverance, innovation, and elegance, resonates in today's motorcycle world. Though the production has ended, the legacy of Sunbeam motorcycles and bicycles continues to inspire enthusiasts and collectors alike.

Additional Sunbeam Logos

Author: William Flaiz